2025
Fernway Commuter, Rain Test
Fernway Bicycles
Role
Editor, sound
Full length
0:15
Delivered
16:9 and 9:16 versions, caption file
The brief
A short paid-social spot for a commuter bike, shot in real rain. Fifteen seconds and one idea.
What I did
I opened on the first drop on the frame and ended on the bike parked dry under a doorway. Rain does the music. The edit has seven shots in fifteen seconds, each with room to breathe. Supers are two words and sit low.
Result
Their best paid-social ad for six weeks, at half the target cost per sale.
Want one like it?
Send me your footage and a short note. I’ll reply within two working days.
